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Market
development |
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Be established in local market
N5A aircraft sales emphasis: ecological construction in the west (forestation
by aircraft seeding, grass seeding), prevention and cure agricultural
plant diseases & insect pests, prevention and cure forest pests
and protection of forest, killing rats in the grassland. The key targets:
large farms, approved agricultural navigation station to be constructed.
PT-6 salangane aircraft sales emphasis: training for aviation fans,
space sports, smuggling suppressing, fishery administration. Main
targets: aviation sports schools, aviation clubs, fishery administration
departments.
International market development
K8 aircraft sales emphasis: to develop markets in the third world
nations, mainly in Asia, Africa and South America.
N5A aircraft: to develop markets in North America and the Middle East,
mainly in USA and Canada.
PT-6 salangane aircraft: to strengthen the markets in USA and expand
the sales volume, to open the markets in Australia, Canada and the
Western Europe.
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New Product Development |
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The ecological construction of the Western Zone in China is being stably developed, which offers agricultural and forestry airplanes a wide market. The company is taking advantages of this opportunity to research series of agricultural and forestry airplanes. The second generation agricultural and forestry aircraft--N5B has successfully achieved its maiden flight. This airplane not only has all the advantages of N5A, but also makes great adjustment and improvement. The takeoff power of the engine is 777hp. The payload and range are greatly improved. It has good performance in both plateau and sub-plateau operation. What is more, the hopper and outer wings can be disassembled so that it is easy for modification and transportation. Besides satisfying home market, we are aiming at the largest market for agricultural airplanes in the world--North America
CJ-6 aircraft enjoys great popularity of the private aviation club and the aviation fans in the United States. There is enormous space on the market abroad. That is because to drive the aircraft privately has become a kind of fashion in the west countries especially in the United States. So, our company insists to regard the market as guide. In order to satisfy the demand of customers, we make some modification on the current aircraft CJ-6 and at the same time, develop new types to win more flight fans.
The K8 jet trainer aircraft has settled in some nations and regions of Asia and African. The second generation of jet trainer aircraft is under developing. Our company will make great achievement again in the field of helicopter, subcontract production and aviation products production.
Currently, our country is plan to open the low altitude airspace, our company is making use of this opportune moment to develop a aerobus of branch lines with 6-12 seats and business aircraft. Try to make aviation product serialized and dimensional positively. The company is taking this chance to making the aviation product more of serials.
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Marketing
policies |
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To raise the notability of Hongdu Aviation's products through the marketing methods such as giving tour flying performance, making advertisements in the Internet & by media.
To promote the sales of our products by the ways of the agents, brokers and establishing sales net.
To give more support to the after-sales service and stress on collecting of market information and feedback to information from the customers.
To carry out the new products policy and price policy in accordance with the market demand to fastness the obtained market and develop the new market. |